THE ESPLANADE

47 The Esplanade,
Petone, Lower Hutt

This is a standout site in Petone, Lower Hutt. Strategically positioned to capture heavy commuter traffic heading into Wellington. The Hutt Valley is home to around 150,000 people, making this location a strong driver of incremental reach. While much of Wellington’s billboard inventory is clustered in the central city, this site helps extend coverage and frequency across the wider region. It’s a smart addition for anyone looking to maximise impact beyond the CBD.

Weekly Impressions: Inbound: 412,993
Outbound: 401,339
Digital Duration: 8 seconds per rotation
Media Cycles: Weekly / Monthly
Pixel Dimension: 360 x 760 px
Screen Size: 3m x 6m
Screen ID: VAST-The Esplanade

Source: knOOH, Total Weekly Reach, AP 18+, 100% SOT, 2026

Billboard Site Location